Outcome OS for Mid-Market Companies
More than OKR software — Northly is the Outcome OS that aligns strategy, metrics, and initiatives across departments. Built on OKRs, designed for mid-market companies. GDPR-compliant and available in German.
The German Mittelstand is the backbone of the economy — yet many companies struggle with the challenge of transparently communicating and tracking strategic goals across all departments. OKRs provide a proven framework to close exactly this gap between strategy and execution. Northly takes this further as an Outcome OS: Metric Connectors pull live data from your business tools, the Strategy Map provides a real-time view of cross-department alignment, and Cycle Intelligence helps you learn and improve every quarter.
Why Mid-Market Companies Choose OKRs
Common Mid-Market Challenges
Cross-Department Alignment
In established structures, departments often work side by side rather than together. OKRs make dependencies visible and foster collaboration between sales, production, HR, and IT.
Scaling Existing Processes
What worked with 20 employees through informal communication breaks down at 100+. OKRs provide a scalable structure for goal management that grows with the company.
Digitalizing Corporate Management
Many mid-market companies still manage goals in Excel or PowerPoint. Specialized OKR software like Northly digitalizes this process, saving valuable time in meetings and reporting.
How Northly Supports Mid-Market Companies
GDPR-Compliant & EU Hosting
As a German company, Northly meets all GDPR requirements. All data is stored exclusively in the EU. This is a decisive advantage for mid-market companies with strict compliance requirements or public sector clients.
German User Interface
Northly offers a fully localized German interface — no confusing mix of English terms that reduces team adoption. The AI Coach also communicates in German.
Strategy Map Live View & Metric Connectors
The Strategy Map shows in real time how all departments' OKRs connect and contribute to company strategy. Metric Connectors pull live data from your business tools, so key results update automatically — executives maintain oversight without manual reporting.
Flexibly Scalable
From a 10-person team to a 500-employee company: Northly grows with you. The Core plan offers everything mid-market companies need at a fair price of €5.90 per user per month.
OKR Examples for Mid-Market Companies
Practical OKR sets for typical mid-market challenges:
Sustainably increase customer satisfaction and strengthen retention
- Improved CSAT score from 72 to 85 points
- Reduced churn rate from 8% to 4% per quarter
- Increased Net Promoter Score from +25 to +45
Drive digitalization of internal processes and increase efficiency
- Fully digitalized 3 core processes (quotation, order processing, invoicing)
- Reduced average handling time for customer inquiries from 48h to 12h
- Reduced paper consumption in administration by 60%
Strengthen employer brand and attract qualified talent
- Improved employer review score from 3.4 to 4.0
- Reduced time-to-hire from 65 to 35 days
- Hired 5 new specialists in key positions
Frequently Asked Questions
What is the best way to introduce OKRs in a mid-market company?
We recommend a step-by-step approach: start with a pilot project in one department (ideally one that is open to change). Gather experience over 2-3 quarters before rolling out OKRs company-wide. Northly's AI Coach supports the process with formulation help and best practices.
Is Northly GDPR-compliant?
Yes, 100%. Northly is a German company that hosts all data exclusively in the EU. We meet all GDPR requirements and provide a Data Processing Agreement (DPA) upon request.
How much does Northly cost for a company with 50 employees?
On the Core plan, you pay €5.90 per user per month. For 50 users, that's €295 monthly. The Outcomes plan with Metric Connectors and Cycle Intelligence is €12.90 per user per month. There are no setup fees, no minimum contract period, and you can cancel at any time. For larger companies, we offer custom Enterprise pricing.
Can we test Northly in just one department first?
Absolutely. Many of our customers start with a single department and expand gradually. The Free plan for up to 3 users is ideal for a pilot run. There are no technical or contractual barriers to a phased rollout.